Thursday, January 30, 2014

10 Mindblowing secrets that radically alter your understanding of thinking - ZipMinis: Science of Blogging and Writing

10 Mindblowing secrets that radically alter your understanding of thinking - ZipMinis: Science of Blogging and Writing



Mines how the cognitive revolution beginning in the 1960's changed the view of how the human mind thinks, learns, and uses language.



Notes 10 key secrets of the human mind that cognitive science discovered:

The way experts think differs from novices. Experts in subject areas think about problems differently than amateurs. Studies found that the surface of the problem distracted amateurs, making them unable to think deeply and abstractly about the problem. They discovered that the way you think about the problem makes a big difference in solving it.

The length of short-term memory is very brief. Scholars found that your short term memory is much shorter than previously thought: only 15 - 30 seconds.

Most people find formal logical thinking difficult. If you are a logical thinker,  you are the exception. Most people find it hard to follow logical steps to find answers and solve problems. ...

Monday, January 27, 2014

How to rock a lame blog post with essential tweaks - ZipMinis: Science of Blogging and Writing

How to rock a lame blog post with essential tweaks - ZipMinis: Science of Blogging and Writing



Has this happened to you?



You worked super hard to draft a solid blog post, and in the end you realized it sucked. The writing just didn't turn out as you had envisioned.



You are not alone in your failure.



I am with you, and I'm not just saying this to be kind. The best blog writers fail. Jon Morrow, Brian Clark, Darrin Rouse, Demian Farnsworth, and Seth Godin all write crap now and then. They just don't publish it in that form.

Wednesday, January 15, 2014

6 Step mindful process to amp your memory, reasoning, and concentration - ZipMinis: Science of Blogging and Writing

6 Step mindful process to amp your memory, reasoning, and concentration - ZipMinis: Science of Blogging and Writing


Mines the research reported in the journal Psychological Science, which upended our neurological explanation of attention, memory and understanding. The findings provides you with specific methods to enhance these cognitive abilities.

Monday, January 13, 2014

10 essential questions to decide if you are ready to be a pro blogger? - ZipMinis: Science of Blogging and Writing

10 essential questions to decide if you are ready to be a pro blogger? - ZipMinis: Science of Blogging and Writing

Since this article drew you in, I assume that you already blog. That is awesome. You are a better person because of it, even if you're not making money. Bloggers are among the best friends I have.

However, the dream of most bloggers is to become a professional, earning a living from writing.

I have struggled to realize this dream, and learned the path to success. Turning to pro blogging was a pivotal point in my life.

It scared the hell out of me.

I didn't ask enough of the right questions before I started and stumbled at first as a result. I want you to avoid some frequent pitfalls.

Saturday, January 4, 2014

10 Sure steps to engage readers with your empathic superpower - ZipMinis: Science of Blogging and Writing

10 Sure steps to engage readers with your empathic superpower - ZipMinis: Science of Blogging and Writing

Do you really want to connect with your readers? Read on.

Recently, my younger brother lost his construction business after 10 years of bleeding his soul into the company.

I felt his heartache as if it were my own. I shed tears with him, but I had lost nothing personally. Our brains synced, and I felt his pain and fear for the future. I experienced the feelings of another human being, and it connected us in a powerful way.

You have felt this. Remember a moment when a true friend or family member suffered a serious loss or disappointment. What did you feel looking on?

Friday, January 3, 2014

Reading a novel amps your brain even after you are finished - ZipMinis: Science of Blogging and Writing

Reading a novel amps your brain even after you are finished - ZipMinis: Science of Blogging and Writing

Mines the Emory University's new research, showing that reading a gripping novel produces brain adaptations that continue well after you have finished the book.

Notes that the neuroscientist Gregory Berns found neural adaptations through reading that are associated with the physical senses and movement, suggesting that one lives the experience of the novel vicariously. You are essentially placed in the personae of the protagonist.

Thursday, January 2, 2014

How to use sniper precision to write killer blog posts [infographic & review] - ZipMinis: Science of Blogging and Writing

How to use sniper precision to write killer blog posts [infographic & review] - ZipMinis: Science of Blogging and Writing


Darin's note: I take to heart every piece of advice that Demian Farnsworth of Copyblogger offers. With his characteristic brevity, he gives you all you need to know to create a powerful post.

Mines the often forgotten steps to create a blog post that sells, focusing on actionable items that engage and hook readers.